Online advertising companies are in their full right to ask about social media marketing prices. The issue is much more important than it could seem. There are two the most crucial factors that restricts all our business intentions: time and budget. There are thousands of answers one can get and all of them will show […]

Key secret why purchasing ads on YouTube is easy because it is Google AdWords advertising. One can promote his goods or services, while another person will work on the channel raising. YouTube greatest advantage is long effect of all your dids. It will be difficult to find a piece of content on social networks in […]

Advertising is the first and the most effective thing to promote your business. People get acquainted with your brand and buy your products. Advertising is important for business owners first of all. No matter how bad or excellent your product is, you may go bankrupt if nobody knows you. Our grandparents were not so lucky […]

Native has a very poor reputation that can be partially explained by the fact that not all advertisers can create quality one with right content. You may still remember that scandal and apologies from “The Atlantic” magazine after the article as if written by their journalists. However, the author was Church of Scientology. Unfortunately, this […]

Online advertising is inevitable part of our life. Newcomers in marketing may get lost in a variety of the variants and their implementation. We have collected some key notions that will be necessary for at least beginning of work. Textual advertising This is quite effective type of ads that has a form of textual block […]

How does ecommerce work? E-commerce (online store) is an analogue of a store in a mall available online. The specificity of e commerce process consists in the absence of a trade pavilion, respectively, the costs of doing business using the e-commerce model will differ from the expenses of a traditional store – there is no […]

Push marketing examples (sales) involves direct access to the target buyer with a specific offer of a product or service. At the same time, the needs and consumer behavior of the buyer must be studied well. The advertising message and the offered product must be “honed” for these needs and the distribution channels of the […]

Cost per Action is a pricing model of online advertising payment, which involves the transfer of money by the advertiser, only if the target user has performed the desired action through the donor site. The scheme of the CPA model is as follows: the advertiser places their ad in any form on an external resource […]

Practice shows that it is possible to sell advertising even on a website with little traffic. The question is how to sell advertising space? Of course, for advertisers, a good attendance of a resource is important but the level of conversion is even more important for them. There are enough examples of sites with low […]

Marketing planning is the process of creating and maintaining consistency between the objectives of the company and its capabilities in the framework of market activities. When making types of marketing planning, the company develops an action program that will enable it to manage changes to get the desired results for a certain period of time. […]